The Influence of Home Family Structure on a Child’s Acceptance of Stereotypical and Non-stereotypical Cartoon Characters
This study was designed to examine how preschoolers’ home family structure and parental attitudes impacted their susceptibility to gender stereotypes on television; specifically animated cartoons. A total of 82 participants representing 41 parent/child dyads were drawn from three preschools reflecting diverse economic statuses on Long Island. Parents (or caregivers) were asked to complete a demographic measure that was later used to group the children into traditional and non-traditional family structure groups. Parents also completed Hoffman and Kloska’s (1995) 13-item measure that assessed their gender attitudes toward marital roles and child rearing. To assess the children’s preferences for a stereotypical or non-stereotypical cartoon characters they were asked to examine 18 different stimuli depicting cartoon characters (9 gender stereotypical, 9 gender non-stereotypical). Results indicated that children from the non-traditional family structure group were more likely to believe that the non-traditional cartoon characters could represent a real-life situation. These findings indicate that a child’s home family structure can have an influence on how they perceive stereotypes frequently seen on animated children’s programs.
Boyle, Tara Mary, "The Influence of Home Family Structure on a Child’s Acceptance of Stereotypical and Non-stereotypical Cartoon Characters" (2019). ETD Collection for Fordham University. AAI13899827.