A Questionnaire Study of Attitudes Regarding the Consolidated Single Drive vs. Present Multiple Appeals in the Five Towns Area of Long Island Summer, 1956

Jerry B Barone, Fordham University

Abstract

The United Fund movement has emerged in the post-war decade as an outstanding phenomenon in the field of voluntary and welfare financing. Its progressive and rapid growth since 1949, when the pioneering Torch Drive was conducted in Detroit, has contributed greatly to the agency inclusiveness and geographic spread of federated financing. The combining of the major campaigns into one, aims at bringing order into fund raising chaos. The question is also considered fitting for evidence shows that this movement now brings a new sanity to our national giving pattern. It is improving and perpetuating the federated giving movement which is the backbone of support.

Subject Area

Finance|Social work

Recommended Citation

Barone, Jerry B, "A Questionnaire Study of Attitudes Regarding the Consolidated Single Drive vs. Present Multiple Appeals in the Five Towns Area of Long Island Summer, 1956" (1957). ETD Collection for Fordham University. AAI30844960.
https://research.library.fordham.edu/dissertations/AAI30844960

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